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Will tech nerds help end the factory farming of animals?

What does the factory farming industry have to fear from a bunch of tech nerds? A lot, according to The Guardian in a nice overview this week of the alt-protein world. The geeks’ “ambitious mission: to use cutting-edge technologies to create food that will take down the meat and dairy industries.”

And that mission marched forward this week, with meat giant Tyson Foods making its second-ever clean meat investment, this time in an Israeli start-up, Future Meat Technologies, that’s growing real meat without animals. Just how soon might this clean meat be on the market? Fast Company this week looks at the rapid speed at which these start-ups are moving.

In the meantime, a coalition of animal protection organizations just turned in the signatures it will need to place a historic measure on this November’s ballot. If passed, it would create the strongest farm animal protection on earth. Unsurprisingly, the factory farming lobby is opposing the measure.

Have a nice weekend,
Paul

P.S. Video of the week: New meaning to the term “top dog.”


Paul Shapiro
Author, Clean Meat: How Growing Meat without Animals Will Revolutionize Dinner and the World
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Husband of Toni Okamoto. Author of nat’l bestseller Clean Meat. CEO of The Better Meat Co. Host of Business for Good Podcast. 4x TEDx speaker. Paul-Shapiro.com

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