Are digital pics “photographs”? (Then clean meat is meat.)

Image for post
Image for post
The Cattlemen Association’s argument against calling clean meat “meat” would be tantamount to Kodak in 2006 trying to ban digital pics from being called “photographs.”

A new report by mega-investor Jeremy Coller’s Farm Animal Investment Risk and Return group finds that meat and fish companies are putting the Paris climate agreement in jeopardy by not reporting their vast greenhouse gas emissions.

Even more, some in the meat industry are trying to thwart sustainable proteins like clean meat (real meat grown from animal cells rather than animal slaughter). In a new piece for Food Safety News, I make the case that the Cattlemen Association’s argument against calling such clean meat “meat” would be tantamount to Kodak in 2006 trying to ban digital pics from being called “photographs.”

The good news is that there’s growing interest in plant-based foods. For example, surging demand for hummus is leading farmers to plant a lot more chickpeas. And in the ice cream aisle, plant-based sales are all the rage, with a cool 26 percent increase in demand. The Wall Street Journal has the scoop. (Sorry.)

Finally, want some weekend listening? My new interview with Neil deGrasse Tyson (and the great Dr. Liz Specht!) comes out this evening.

Best,
Paul

P.S. Video of the week: Dog makes withdrawal from his bank.

P.P.S. Want to get this weekly news round-up by email? You can subscribe here!

Paul Shapiro
Author, Clean Meat: How Growing Meat without Animals Will Revolutionize Dinner and the World
SiteTwitterFacebookLinkedInInstagram

Husband of Toni Okamoto. Author of nat’l bestseller Clean Meat. CEO of The Better Meat Co. Host of Business for Good Podcast. 4x TEDx speaker. Paul-Shapiro.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store